Combining Compliance + Communications Expertise

Whether for prevention of or response to Compliance breaches, JTI’s legal, public policy, business, and strategic communications experience enable us to provide practical, effective guidance clients can rely on.
 
The Issue: Prosecutors uncovered a major international bribery scheme set up by one of the world’s largest global companies, headquartered in Germany. Expertise in assessing and then re-building the global compliance organization was sought. An external Compliance Advisor was quickly hired who, due to our transatlantic business strategy, legal and corporate communications experience, invited JTI to assist in assessing and rebuilding the company’s global Compliance program.
 
The Action: JTI’s keen sense of balance in determining what, when, where and how to communicate on sensitive issues in multicultural environments was key to building understanding and inspiring engagement from Boardroom executives to shop floor workers.
 
The Consequences: The company’s Compliance Training and Communications program is now considered benchmark. The Internal Communications department of the company later entered into a relationship with JTI to assist in addressing other Communications challenges. This included mandating JTI to benchmark the Internal Communications structures, processes and policies of global firms and to facilitate a best practice workshop for heads of Internal Communications of Fortune 500 companies.